Instagram continues to roll out new features every few months, giving users fun new ways to connect with their audiences. By utilizing these new tools, you can grow your engagement and help make sure your posts are seen. Instagram now lets all users with an Instagram business profile and 10,000 or more followers add links to Instagram Stories. Previously, this feature was only available to verified Instagram accounts.
Your engagement group will know exactly what to do, and suddenly you’ll have great engagement and interaction on all of your posts. Another way to increase brand exposure to your small business is to host a takeover or take over another business’ account. Typically, social media takeovers consist of a series of scheduled posts over a period of time.
From here, use the icons at the bottom of your screen to configure flash settings, take a picture or video, or switch the camera. If you tap and hold the center button, you can record a 15-second video. When you’re ready to try this feature, tap on the circled + button at the top left of your Instagram screen. Snap photos of a project before you begin and after you finish.
Carousel posts can be shared in landscape, portrait, or square formats — but you have to stick to just one photo format. Read more about buy Instagram Followers here. By adding hashtags into your Instagram bio, profile visitors are able to click directly through to view the respective content. Adding branded hashtags or hashtags related to your interests makes your bio much more functional, allowing you to highlight branded content and share more of your interests with profile visitors.
Continue reading for how to set up an Instagram account and how to use it correctly to promote your small business. As we’ve seen, the amount of Instagram information available to social listening tools is not what it used to be. Now, the deepest insights are only available for business accounts.